The global action camera market size was valued at US$ 2.3 billion in 2021. The global action camera market is projected to reach US$ 4.1 billion by 2030, registering a compound annual growth rate (CAGR) of 7.9% during the forecast period from 2022 to 2030.
Factors Influencing the Market
The global market for action cameras is being fueled by the rise in the popularity of social media sites. In addition, the growing inclination of youth towards adventure will drive the growth of the global action camera market during the study period.
The increasing popularity of adventure sports will boost the growth of the global action camera market. Moreover, increasing penetration of smartphones with the revolution of camera technology will surge the growth of the market.
On the contrary, the introduction of low-cost cameras may limit the demand for action cameras. Rising internet penetration and camera technology improvements are also expected to create significant business prospects.
The growing popularity of outdoor activities, music festivals, extreme sporting events, and seasonal cycles are forecast to benefit the overall action camera industry.
The increasing urban population and the increasing number of photography institutes are forecast to offer ample growth opportunities for the global market.
COVID-19 Impact Analysis
The global action camera market witnessed significant challenges. The first and foremost of them was the halt in manufacturing activities.
Governments in various countries imposed high restrictions, which forced event managers to postpone or cancel the music and sports events. Thus, it hampered the market for action cameras.
The demand for action cameras also declined due to the shifting focus of everyone towards health. People across the world avoided travel in order to save themselves from the virus. Thus, it hampered the growth of the global action camera market during the study period.
Regional Analysis
Because of the increasing demand for outdoor adventure sports, North America will register the highest growth in the global action camera market. In addition, the high disposable income of the population will be another prominent factor for the growth of the region. Due to the presence of the highest number of producers in the European action camera market, Europe is projected to have a significant impact on the global camera action market.
Competitors in the Market
Drift Innovation Ltd
Gopro, Inc.
Kodak
Samsung Electronics Co.
Shenzhen Arashi Vision Co., Ltd
Sony Corporation
The Ricoh Company
Toshiba
World Wide Licenses Ltd.
Other Prominent Players
Market Segmentation
The global action camera market segmentation focuses on Type, Technology, End-User, Application, and Region.
By Type Outlook
Box Style
Cube Style
Bullet Style
360 Periscope
By Technology Outlook
Standard
High-Definition
Full-High Definition
Ultra-High Definition
By End-Users Outlook
Commercial Use
Professional Use
By Distribution Channel Outlook
Sports
Recreational Activities
Emergency Services
By Application Outlook
Sports
Recreational Activities
Emergency Services
Others
Based on Region
North America
The U.S.
Canada
Mexico
Europe
Western Europe
The UK
Germany
France
Italy
Spain
Rest of Western Europe
Eastern Europe
Poland
Russia
Rest of Eastern Europe
Asia Pacific
China
India
Japan
Australia & New Zealand
ASEAN
Rest of Asia Pacific
Middle East & Africa (MEA)
UAE
Saudi Arabia
South Africa
Rest of MEA
South America
Brazil
Argentina
Rest of South America
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