The global air fryer market size was US$ 912.1 million in 2021. The global air fryer market is forecast to grow to US$ 1581.1 million by 2030 by registering a compound annual growth rate (CAGR) of 6.1% during the forecast period from 2022 to 2030.
An air fryer is a small oven used to perform deep-frying methods without the need for oil. The technology uses browning responses like the Maillard Response, through which the fan circulates heated air at a high speed. As a result, it gives a crisp layer to the food.

Factors Influencing the Market
Growing urbanization and rising awareness related to the benefits of air frying will primarily drive the growth of the global air fryer market. In addition to that, rising disposable incomes and household incomes will also contribute to the growth of the market.
The demand for efficient cookware goods has been increasing from the working-class population. Moreover, low-oil cooking appliances offer various costs and health benefits to the users, which will drive the demand for air fryers during the forecast period.
The rising prevalence of diseases associated with body cholesterols levels, will also raise the demand for air fryer products. Moreover, e-commerce is expected to have a substantial contribution due to the ease of use and rising awareness spread by these platforms. Therefore, all of these factors will benefit the global air fryer market during the study period.

COVID-19 Impact Analysis
The breakout of the COVID-19 pandemic has had a significant impact on the global air fryer market. Due to low consumer confidence, retail closures, and dwindling consumer incomes, the demand for air fryers decreased. Consumer behavior has also altered as a result of the global economic downturn. To combat the spread of the coronavirus, numerous governments have enforced travel restrictions that affected the supply of raw materials for Air Fryer. Thus, it negatively affected the global air fryer market. However, the market is forecast to experience various growth opportunities due to the rising health consciousness among the population.

Regional Analysis
Europe is forecast to hold the highest market share in the global air fryer market, owing to the rising disposable income and increasing consciousness towards health and hygiene. The demand for air fryers will also increase in Asia-Pacific due to the growing urban population and rising disposable income. Further, the market may witness ample growth opportunities due to growing awareness related to the negative effect of fried food products on health.

Competitors in the Market
koninklijke Philips N.V.
Stanley Black & Decker, Inc.
Breville Group Limited
Groupe SEB
sharkNinja Operating LLC
Cuisinart Corporation
Meyer Manufacturing Company Limited
GoWise USA
NuWave, LLC
DeLonghi Appliances S.r.l.
DOMU Brands Ltd
TAURUS GROUP
Bajaj Electricals Ltd.
Other prominent players

Market Segmentation
The global air fryer market segmentation focuses on Device, End-User, Distribution, and Region.
By Device Type
Digital Products
Manual products
By End-user
Commercial
Residential
By Distribution
Online
Offline store
By Region
? North America
o The U.S.
o Canada
o Mexico
? Europe
? Western Europe
o The UK
o Germany
o France
o Italy
o Spain
o Rest of Western Europe
? Eastern Europe
o Poland
o Russia
o Rest of Eastern Europe
? Asia Pacific
o China
o India
o Japan
o Australia & New Zealand
o ASEAN
o Rest of Asia Pacific
? Middle East & Africa (MEA)
o UAE
o Saudi Arabia
o South Africa
o Rest of MEA
? South America
o Brazil
o Argentina
o Rest of South America