Global Ayurvedic Toothpaste Market to reach USD 1.85 billion by 2027.Global Ayurvedic Toothpaste Market is valued at approximately USD 0.77 billion in 2020 and is anticipated to grow with a healthy growth rate of more than 13.41 % over the forecast period 2021-2027. Natural and certified organic components such as Olive oil, aloe, eucalyptus oil, myrrh, chamomile, calendula, neem, toothbrush tree, plant extracts, and essential oils are used to make ayurvedic toothpaste. The industry's growth has been propelled by the market's large-scale promotional operations, as well as increased awareness about the benefits of utilizing ayurvedic goods, as the industry's main players engage heavily in advertising and publicity. Dabur, for example, began supporting #Vocalforlocal commercials for its products in 2020, including Red ayurvedic toothpaste. As a result, such factors are expected to fuel market expansion over the forecast period. With rising demand, prominent market players are focusing their R&D efforts on developing new and improved toothpaste varieties in terms of ingredients, flavours, packaging, and advantages. For example, In November 2020, Auromere introduced their popular fresh mint ayurvedic toothpaste in zero-waste glass jars with a metal cover and wooden serving spoon for ecologically conscious clients looking for an eco-friendly alternative to standard toothpaste tubes. . This packaging is made entirely of paper and is 100 percent recyclable, distinguishing Auromere from its competitors and giving it a competitive advantage. Similarly, in 2018, Vedshakti was created in Thailand by Colgate-Palmolive, one of the world's largest toothpaste manufacturers, to expand its portfolio in the high-priced natural product market. However, herbal toothpastes also remain comptetive in terms of pricing to chemical-based toothpastes which may impede market growth over the forecast period of 2021-2027.
The regional analysis of the Global Ayurvedic Toothpaste Market is considered for the key regions such as Asia Pacific, North America, Europe, Latin America, and Rest of the World. Asia Pacific is the leading region across the world in terms of market share due to the creation of the Ayurveda, Yoga and Naturopathy, Unani, Siddha, and Homeopathy (AYUSH) ministry by the government which contributed to the market growth. Whereas North America is also anticipated to exhibit the highest growth rate over the forecast period 2021-2027, due to growing concerns for tooth abrasions caused by chemical substances in toothpaste and advancements in the oral care across the region.
Major market player included in this report are:
Dabur India Ltd
Colgate-Palmolive Company
Patanjali Ayurved Ltd
Himalaya Wellness Company
Vicco Laboratories
Unilever
Amway
GlaxoSmithKline PLC
Auromere Inc.
Procter & Gamble
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values to the coming eight years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within each of the regions and countries involved in the study. Furthermore, the report also caters the detailed information about the crucial aspects such as driving factors & challenges which will define the future growth of the market. Additionally, the report shall also incorporate available opportunities in micro markets for stakeholders to invest along with the detailed analysis of competitive landscape and product offerings of key players. The detailed segments and sub-segment of the market are explained below:
By Distribution Channel:
Supermarkets/Hypermarkets
Convenience Stores
Online Retail
Pharmacies/Drug Stores
Other Distribution Channels
By Region:
North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
ROE
Asia Pacific
China
India
Japan
Australia
South Korea
RoAPAC
Latin America
Brazil
Mexico
Rest of the World
Furthermore, years considered for the study are as follows:
Historical year - 2017, 2018
Base year - 2019
Forecast period - 2020 to 2027.
Target Audience of the Global Ayurvedic Toothpaste Market in Market Study:
Key Consulting Companies & Advisors
Large, medium-sized, and small enterprises
Venture capitalists
Value-Added Resellers (VARs)
Third-party knowledge providers
Investment bankers
Investors