The global head-up display market size was US$ 7.1 billion in 2021. The global head-up display market is forecast to grow to US$ 34.1 billion by 2030 by growing at a compound annual growth rate (CAGR) of 19.1% during the forecast period from 2022 to 2030.
Head-up displays are used to check the details related to current speed, road signs, etc. Due to these displays, users do not need to take away their gaze from the road. These displays also warn the drivers and pilots about the blind spots, thereby enhancing the safety of the automotive.
Factors Influencing the Market
The rising adoption of vehicles will primarily drive the global head-up display market forward. In addition, the growing urban population, combined with the rising demand for enhanced safety features, will boost the growth of the global head-up display market. According to a study by the State of the U.S. Automotive Industry and the American Automotive Policy Council, auto sales have increased from 10.4 million in 2009 to 17.4 million in 2018. Moreover, the data is expected to increase during the forecast period, which will benefit the global head-up display market.
Growing advancements in augmented reality technology will offer ample growth opportunities for the head-up display market. For instance, Panasonic unveiled a driverless automated valet parking system and an augmented reality head-up display in October 2019. Thus, the growing number of advancements will help the technology gain traction during the study period.
Other factors such as the rising penetration of head-up displays in the aerospace and defense sector will prompt market growth. On the contrary, the high cost of head-up displays may limit the growth of the market during the study period.
COVID-19 Impact Analysis
The wake of the COVID-19 has adversely affected the both automotive and aerospace industry. Both the end-user industries of head-up display witnessed a significant drop in terms of revenue. In addition to that, the decline in airline passenger traffic and the sudden drop in the demand for automobiles negatively affected the global head-up display market. The pandemic led to various geopolitical uncertainties, which created numerous challenges for the market. Governments also prioritized the healthcare segment in order to tackle the situation. As a result, the market for head-up displays witnessed a drastic impact.
Regional Analysis
The Asia-Pacific head-up display market is forecast to emerge as the largest head-up display market during the forecast period. It is owing to the rising awareness about active safety systems in aircraft and automobiles. Furthermore, the growing demand for automobiles with advanced safety features will accelerate the growth of the head-up display market. Furthermore, the growing number of advancements in augmented reality technology will be opportunistic for the head-up display market during the study period.
Competitors in the Market
Bae Systems
Continental AG
Denso Corporation
Elbit Systems Ltd.
Nippon Seiki Co., Ltd.
Panasonic Corporation
Rockwell Collins
Stmicroelectronics
Texas Instruments Incorporated
Visteon Corporation
Other Prominent Players
Market Segmentation
The global head-up display market segmentation focuses on Type, Technology, End-User, Sales Channel, and Region.
By Type Outlook
Windshield-based
Combiner-based
By Technology Outlook
Conventional
AR-based
By End-User Outlook
Aerospace
Civil
Military
Automotive
By Sales Channel Outlook
OEMs
Aftermarket
By Regional Outlook
North America
The U.S.
Canada
Mexico
Europe
Western Europe
The UK
Germany
France
Italy
Spain
Rest of Western Europe
Eastern Europe
Poland
Russia
Rest of Eastern Europe
Asia Pacific
China
India
Japan
Australia & New Zealand
ASEAN
Rest of Asia Pacific
Middle East & Africa (MEA)
UAE
Saudi Arabia
South Africa
Rest of MEA
South America
Brazil
Argentina
Rest of South America