Telefonaktiebolaget LM Ericsson - Thales Group (Gemalto NV) - Google Inc. - IBM Corporation - Mastercard Inc. - Mopay AG - Oxygen8 - Paypal Holdings Inc. - SAP SE - Visa Inc. [Description of the Report] The mobile commerce market is anticipated to expand at a CAGR of 27% between the years 2021 and 2026. 73% of shoppers used multiple channels to shop, according to a Harvard Business Review study of over 45,000 shoppers. Only 7% of shoppers only shop online. This demonstrates that the customer experience is the same across channels like M-commerce, desktop commerce, and physical stores.
Highlights: A lot of payments are now compatible with mobile devices, and applications for a variety of activities, like sending money and paying bills, have been implemented, which contributes even more to the global expansion of mobile commerce.
Handsets and the service networks that support them are now capable of supporting a wide range of technologies thanks to advancements in integrated electronics. All of these advancements make it possible to provide the user with a wide range of services that are previously unheard of.
The generation of revenues must be the ultimate objective of all services in one way or another. As a subset of the more general Electronic Commerce or e-commerce, which has generally been booming with the increasing popularity of the Internet, this represents an ever-increasing scope of Mobile Commerce, or m-commerce.
The growing use of smart devices, improved broadband connectivity, less expensive services, social acceptance of M-Commerce services, and other factors are driving the M-Commerce market. However, there are issues with user base monetization, intense competition, and dependence on internet networks.
The M-commerce market is driven by the growth of smartphones and the penetration of the internet. The IT industry's structure is being reorganized, and competition is growing and changing. E-book, tablet PC, and notebook markets are just a few of the many IT-related markets that have emerged as a result of smartphones' introduction.
One of the main reasons the market is growing is that more and more people in many developing countries are using the internet. The use of m-payments services like online wallets and others has now been adopted by many developing nations. Many government programs, like demonetization, have made services like m-wallets more popular. This has expanded the income traffic on the lookout for internet business.
In addition, the global smartphone market will expand in the next five years due to smartphone adaptation and internet penetration. However, the market will be led by North America, followed by Europe and the Asia-Pacific region, with the Asia-Pacific region experiencing the fastest growth.
M-Commerce is thought to be the next big phase in technology involvement after e-commerce. North America holds the largest share. However, when compared to other nations like Sweden and Japan, the United States has a higher rate of its use and adoption.
The expansion of this trend is aided by the presence of numerous major players and high internet penetration in the United States. The development of cell phones and other innovation, for example, wearables has likewise been a contributing element to the development of cell phones in the locale.
On the other hand, there have been more cyberattacks in the region, which may slow down the expansion of e-commerce there.
M-commerce's expansion in North America will also be aided by the region's tech-savvy population.
Landscape of Competitors The mobile commerce market is fragmented because more and more people are using m-commerce, e-commerce, and digitization. This gives players a lot of room to enter the market with new technological developments and innovations. Ericsson, Gemalto (Thales Company), Google Inc., IBM Corporation, Mastercard Inc., Paypal Holding, SAP SE, and Visa Inc. are just a few of the major players.
In order to speed up the industrial ecosystem for flexible wireless automation, Ericsson and ABB, a technology leader focused on digital industries, strengthened their collaboration in April 2019. In the future, the partnership will make it possible to improve connected services, industrial IoT, and artificial intelligence technologies.
Mastercard announced in March 2019 that it had reached an agreement to acquire Ethoca, a global provider of technology solutions that assist card issuers and merchants in real-time collaboration to quickly identify and address digital commerce fraud. Integrating with Mastercard's robust suite of fraud management and security products, the Ethoca suite of products strengthens the company's commitment to enhancing digital security.